What Makes Their Products Stand Out
AWD‑IT is a UK-based distributor and supplier of technology products, known particularly for catering to both consumer and specialist markets. Their strength lies in the breadth and depth of their catalogue: they stock everything from popular consumer tech and computing equipment to industrial IoT devices and professional networking components. This combination ensures they serve a wide range of customers, from home users to enterprise-level clients.

Their product selection includes quality, well-known brands, and also niche, specialist manufacturers that might be harder to locate through mainstream retailers. This enables customers to access more sophisticated or hard-to-find equipment. In addition, AWD‑IT places an emphasis on high-quality after-sales support and technical availability, making them more than just a simple distributor — they act as a partner for businesses needing technical expertise.
What You Can Find on Their Website
On the AWD‑IT website, there is a wide-ranging and well-organised archive of technology products. Their primary categories include:
- Computing Hardware: Notebooks, desktops, servers, and storage solutions.
- Networking & Connectivity: Switches, routers, wireless modules, IoT gateway devices, and related accessories.
- Industrial IoT & Automation: Sensors, M2M devices, industrial gateways, and controllers that cater to industrial or enterprise automation projects.
- Peripheral Devices: Monitors, input devices, keyboards, mice, and docking stations.
- Power & UPS Solutions: Uninterruptible Power Supplies, surge protectors, and power management products.
Each product page provides detailed specifications such as performance metrics, dimensions, power consumption, and compatibility. They also give stock status, lead times, and order quantities, which is particularly valuable for business buyers planning procurement. Their site includes a resource library where users can access data sheets, user manuals, and technical documentation, which is especially helpful for integration and long-term maintenance.
How They Differ from Other Technology Distributors
AWD‑IT sets itself apart from many other tech distributors in several ways:
- Specialist + Mainstream Product Mix: Unlike many resellers that only focus on consumer-level hardware or large enterprise IT, they bridge both markets and also reach into industrial automation.
- Technical Support & Documentation: Their detailed resources (manuals, data sheets) and knowledgeable sales/tech team help customers make informed decisions, not just purchase products.
- Flexible Stock and Sourcing: They are able to source products from a broad range of manufacturers, including more niche or specialist suppliers, giving their customers access to a wider variety.
- Focus on IoT & Automation: Their support for industrial Internet of Things (IoT) and automation means they cater to forward-thinking businesses seeking to implement smart infrastructure.
- Business‑Friendly Services: For larger or repeat clients, they provide procurement support, better pricing, and account-based services. Their online ordering system also supports business needs like net terms and bulk ordering.

Why Customers Choose Them
Customers choose AWD‑IT because they offer a rare combination of product variety, technical credibility, and service orientation. IT professionals and systems integrators value their ability to supply both off-the-shelf and specialist hardware for complex deployments. Small and medium enterprises benefit from their flexible procurement options and strong support infrastructure.
For industrial customers looking to deploy automations or IoT projects, AWD‑IT provides the right tools, and the documentation to back them up. Meanwhile, everyday users and offices find their consumer computing products reliable and serviceable.
Overall, with a commitment to technical excellence, broad inventory, and customer-focused service, AWD‑IT stands out as a trusted and capable supplier in the UK technology market.













