Simon Carter is a British menswear and accessories brand founded in London in 1985. Over the decades it has grown from a small, creative accessories boutique into a full‑fledged fashion label offering distinctive clothing and statement pieces — all while preserving a sense of wit, individuality, and craftsmanship.
What Makes Simon Carter Special
What sets Simon Carter apart is its commitment to blending traditional British style and craftsmanship with playful design touches and bold character. The brand is known for embracing the decorative arts, architecture, fine art and design history — drawing inspiration from a wide range of creative sources. That means many of its pieces are not just garments or accessories, but design statements: colourful patterns, interesting prints or lining, subtle touches of eccentricity, and a willingness to surprise.

From the early days — when the founder started with brooches and cufflinks inspired by vintage jewellery — Simon Carter built a reputation for clever accessories (famously earning the nickname “The King of Cufflinks”). Over time, that inventive spirit expanded into tailoring, shirts, jackets, knitwear and a full menswear wardrobe — but always with that signature twist: rich colours, bold prints, attention to fabric quality, and details that give wearers a distinct personal style.
What You Can Find on the Simon Carter Website
On the Simon Carter online store you’ll encounter a broad and carefully curated collection of menswear and accessories. Among the main categories:
- Shirts, jackets, trousers and tailored clothing — with bright, patterned shirts or cleverly cut jackets for a modern‑classic look.
- Accessories including cufflinks, ties, pocket squares, scarves, and small leather goods — items that reflect the brand’s roots and creativity in accessories design.
- Watches, jewellery and small items — tapping into their heritage of stylish accessories that mix function and flair.
- Luggage and travel accessories — combining practicality with style, reflecting a lifestyle as well as fashion statement.
- Shoes, knitwear, and full outfit combinations — offering almost everything a style-conscious man might need, from casual smart to formal dress.
The website aims to offer not only complete outfits, but elements — from subtle accessories to bold statement pieces — so a customer can dress according to mood, occasion, or personal style, while still retaining the brand’s distinctive aesthetic.
How Simon Carter Stands Out Compared to Other Brands
Compared to many menswear labels that aim for either minimal classic tailoring or high-fashion trends, Simon Carter occupies a unique space between tradition and creativity. Its strengths include:
- Original design identity — rather than following mainstream trends, the brand draws from art, design and history to deliver items that feel personal and expressive.
- Strong accessory heritage — whereas many modern menswear labels add accessories as an afterthought, accessories remain core to Simon Carter’s identity. Items like cufflinks, ties, scarves, watches are treated as important as shirts or jackets.
- Balance of elegance and eccentricity — clothes are tailored, refined and wearable, but with bold colours, patterns or unexpected details that spark individuality.
- Comprehensive wardrobe offering — from shirts to suits, accessories to shoes, and even travel‑friendly luggage — giving customers the convenience of building a full curated style under one brand.
- British fashion heritage and craftsmanship roots — the brand retains a sense of tradition and quality while remaining modern and expressive.

Why Simon Carter May Appeal to You
If you value style that’s more than basic — if you like your clothes and accessories to express personality, creativity, and a subtle nod to heritage — Simon Carter offers a compelling mix. It caters to men who appreciate classic tailoring, but don’t want to disappear into generic suits. Instead, they want to stand out: with a patterned shirt, a quirky cufflink, a bold pocket square, or a jacket that balances tradition and contemporary attitude.
For anyone building a wardrobe that feels personal — combining tailored pieces, statement accessories, and cohesive style — Simon Carter presents more than fashion: it gives individuality, flair and timeless British character.













